Tools that sense, forecast and redistribute visitors: people counters, mobile and Wi-Fi data, control rooms, and the data platforms destinations use to spread demand across places and seasons. Managing flows with data and AI is a stated priority of the EU's forthcoming tourism strategy.
Tracks visitors across the trip cycle from flight searches and air capacity to accommodation, spending, mobile data and reviews, with dashboards and standardised sustainability indicators.
TIM supplied 5G, IoT, cloud, AI and analytics for Venice's city control room, with simplifying mobility and tourist flows among the stated goals. Venice pairs this monitoring with its day-tripper access fee.
Infrared people counters and open-source computer vision on low-cost devices to measure how visitors move between spaces. Results fed staffing, signage and routing plans for a new visitor centre.
Shows real-time occupancy and waiting times for indoor venues from people-counting sensors or existing open data, with predictions refreshed every few minutes.